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Your Life Needs a Strategy: How to Increase Your Odds of Doing Extraordinary Things book cover
New book

Your Life Needs a Strategy: How to Increase Your Odds of Doing Extraordinary Things

Release dateFebruary 9, 2027
PublisherHarvard Business Review Press
About the book

How to Increase Your Odds of Doing Extraordinary Things

We're drawn to stories of people who succeed against the odds. But what if those stories aren't just inspiring? What if they reveal a strategy?

In Your Life Needs a Strategy, Martin Reeves, Christian Stadler, Julia Hautz, and Hamad Buamim argue that extraordinary success is rarely the product of talent or effort alone, and it's never just luck. It comes from knowing how to work with uncertainty: spotting opportunities others miss, experimenting when outcomes are unclear, influencing situations that seem fixed, and creating possibilities that didn't exist before.

At the heart of the book is a simple but powerful idea: you can't control the future, but you can shape the conditions that determine your odds. By choosing the right strategy for the environment you're in, and knowing when to shift, you gain leverage over outcomes that once felt random.

Success doesn't go to the smartest or the hardest working. It goes to those who understand how success actually happens in complex systems. Your Life Needs a Strategy is a practical guide for anyone who wants to increase their visibility, influence, and impact by thinking more strategically about where to play, how to move, and when to change course.

Meet Christian

About Christian Stadler

In a world of constant disruption, how should organizations make the decisions that determine their future? Christian Stadler has a clear answer: open the process up. “Making strategy behind closed doors is a prescription for failure when disruptions are coming from all directions,” he says. “My research helps leaders see the power that is unleashed when you include a large group of people in your strategy-making process.”

His research shows the payoff of inviting in perspectives from the front lines and beyond: employees involved in big decisions are happier, 70% of executives surveyed reported greater commitment from staff, and the resulting ideas track closer to the operational realities of the business. “About a third of all strategic initiatives are done with some aspect of openness,” he notes. “But this one third of initiatives make about 50% of the revenues and profits of organizations.”

Meet Martin

About Martin Reeves

With more than 35 years of experience advising global leadership teams, Martin Reeves helps leaders peek around corners, harness serendipity and turn external forces into internal opportunities. "Many leaders are deeply creative but organizationally trapped," he explains. "When speaking to such groups, pressing the right buttons for seriousness and humor will bring us to interesting places where curiosity, creativity and strategy come together."

Reeves is one of the most published authors in Harvard Business Review and a regular contributor to MIT Sloan Management Review and Fortune. His book Like is an account of the origins of the like button and how innovation really works.

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